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The 80/20 Rule


80% - Price

20% - Exposure

Price and Exposure are the two factors
to getting your home sold in today’s market.

80% is how your home is priced, and
20% is effectively exposing your property to buyers.

About pricing your home... Because there are many homes on the market, pricing it comparably to the market is critical to getting it sold. Homebuyers are more educated today and generally work with a real estate agent when searching for a home. Most likely, a market analysis has been prepared for buyers, comparing several homes within their buying criteria. Without a doubt, the price of the home plays the biggest role in the buyer’s decision.  To get an idea of the current market value of your area, contact a local realtor, appraiser or use an online service.

About exposing your home... Getting the word out about your home is the other key factor to getting it sold. If no one knows about your home, the chances of selling it are low.  It's a numbers game.  The more calls and visit to your home, the more likely that you will get an offer.  When it comes to marketing your home, Home Marketing Solutions saves you both time and money by advertising your property for you.  We offer a wide array of marketing solutions that will drive homebuyers to your listings.

   


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